After constructing a tradeshow booth in a college friend's backyard, they introduced eight products at their first Outdoor Retailer show in Salt Lake City in the fall of 1997, including the now signature Serendipity Jacket. In fact, most of these original products are still in the collection today. Since those early days, the Cloudveil line has grown dramatically and now spans a wide variety of pursuits, including Fall/Winter and Spring/Summer apparel for men, women and kids, plus an award-winning Fly Fishing collection. Cloudveils discovery and extensive use of Schoeller stretch woven fabrics from Switzerland has ushered in a new era in outdoor clothing - the Soft Shell - creating a category for the true mountain athlete, and one that Cloudveil continues to expand and focus upon. Cloudveil apparel is now sold in more than 450 outdoor specialty stores in the United States, as well as specialty accounts in Japan, Taiwan, Canada and Australia. North River Outfitter is proud to be a leading retailer both online and in our shops of the Cloudveil Brand.